Services

Research in both digital and traditional formats.

From event surveys and focus groups to machine learning and social analytics, we offer a complete range of market research services tailored to your business needs.

Our practices

Four ways we help you know your market.

01 / 04

Market research

Quantitative and qualitative studies, designed and run end to end, in person and online.

  • Event Survey
  • In-Depth Interview
  • Focus Group Discussions
  • Online Survey
  • Mystery Shopper
  • Central Location Test
  • Heatmap & Eye-Tracking
02 / 04

Data & AI analytics

Predictive models, dashboards and web analytics, run on our own servers in Cyberjaya, Malaysia.

  • Machine Learning + IoT
  • Web + Social Analytics
03 / 04

Agency support

Extra fieldwork and processing capacity for research and media agencies.

  • Recruitment / Fieldwork
  • Data Processing
  • Quality Control
  • Project Management
04 / 04

Market entry & growth

For brands setting up in Malaysia: the strategy, the right partners and a launch that proves demand.

  • Market Entry & Strategy Consultancy
  • Business Matching & Partner Sourcing
  • Digital-to-Field Marketing Activation

How a project runs

Our process.

  1. 01

    Brief & scoping

    Understand objectives, define research questions and agree on methodology.

  2. 02

    Research design

    Design questionnaires, discussion guides, sampling plans and fieldwork logistics.

  3. 03

    Fieldwork

    Collect data through digital channels, on-the-ground events or a hybrid of both.

  4. 04

    Analysis & QC

    Process, clean and analyse data with rigorous quality control at every stage.

  5. 05

    Reporting & insights

    Deliver actionable findings through clear reports, dashboards or presentations.

Have a research challenge?

Tell us about your research needs and we’ll craft an approach that fits your objectives, timeline and budget.

Discuss your project